Why on earth is the BBC wasting money and resources on "the largest ever study of people's experience of climate change in seven countries"?

BBC Media Action (the new name for the BBC World Service Trust) has today launched, Climate Asia, "the largest ever study of people's experience of climate change in seven countries - Bangladesh, China, India, Indonesia, Nepal, Pakistan and Vietnam."

Ahead of the launch, senior research manager at Climate Asia, Sonia Whitehead has written a summary of the research project in the warmist Guardian, titled "The first rule of climate change research: don't mention climate change".

And what did the scores of BBC researchers find out, when they talked to 35,500 people in seven countries, without mentioning "climate change"?

Senior research manager Whitehead relates some core findings:

It was clear that people were noticing changes in weather and resources. They said things like, in Vietnam "I now don't need to wear a jumper until November", in India "I have to walk further to get water", and in Nepal "maize is not as fat as it used to be" and in China "goats are now grazing further up the mountain".

The Climate Asia website gives us some more fascinating "results" of this ground breaking research:

83%

of people feel changes in climate are affecting their ability to be healthy

 

40%

of people in the region feel the number of extreme weather events has increased over the last 10 years

 

46%

do not feel well informed about these issues

 

The purpose with the research is this, according to the information published in the Climate Asia portal:

 

This unique data provides information for governments, donors, the media, NGOs and everyone who wants to support people to adapt to the changing environment.

 

Even the BBC "researchers" themselves do not appear to be too convinced about the reliability of their research:

 

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The entire undertaking raises at least on basic question:

 

Why is the BBC wasting huge sums of money on this kind of empty and useless research, which is totally unrelated to its task of producing high quality programmes?