This is the kind of cute video that the WWF likes to use in order get donations from unsuspecting people
There are still quite a few people who remember the WWF as a benevolent panda-faced organisation trying to do good things for endangered animals. If you still are one of them, you´d better reconsider. The WWF of today is a totally different animal - a bunch of enviro-fundamentalists trying to destroy the lifestyle of ordinary people in the western countries.
Today for example the UK WWF demanded that one of the best things that has happened in recent years for improving the lot of ordinary people in the world - the shale gas revolution - should be stopped!
Shale gas not the answer – it’s a dangerous distraction
And over and above the local environmental issues, the fundamental point is that shale gas is not a solution to our energy requirements - it’s a dangerous distraction. We need to decarbonise our entire energy system, not increase reliance on fossil fuels.
As head of our climate team, Keith Allott, says: “Chasing after risky and hard-to-get fossil fuels like shale gas, tar sands or drilling for oil in the Arctic may seriously undermine the move towards renewables - which is the only effective and sustainable solution to our energy challenges
What the WWF is working for is described in their website:
Globally, people are using about 25% more natural resources than the planet can replace. In the UK, we’re consuming three times our fair share of the planet’s natural resources. We face an ‘ecological overshoot’ that will have severe consequences for both people and nature unless we humans change the way we live.
Although advances in technology have helped people to produce things more efficiently, the benefits have been swamped by ever-higher levels of consumption by affluent Western economies and the growing middle classes in the developing world.
Some 70% of humanity’s global footprint arises from carbon emissions; other pressures are linked to commodities such as crops, meat, fish and wood, and the freshwater we take from rivers and lakes.
WWF is seeking a One Planet Future where both people and nature thrive within their fair share of what’s available. We are developing a range of One Planet sustainability initiatives to support this goal, helping to bring sustainability and equity to production, trade and consumption.
Who are these WWF enviro-fundamentalists to decide how ordinary people should live their lives! Who are they to tell other people what their "fair share" should be! Say no to this bunch of dangerous extremists!